Video: Baidu Into ‘Indoor GPS’ Takes On Apple, Alibaba

By | October 24, 2014

Scalper1 News

When China’s Baidu (BIDU) made a $10 million investment in indoor mapping provider IndoorAtlas last month, it vaulted into an emerging technology that’s captivating retail and other industries. IndoorAtlas has developed software that lets the compass contained in smartphones pinpoint a person’s indoor location by analyzing variations that buildings cause in the Earth’s magnetic fields. The technology, often described as an “indoor GPS,” can let Scalper1 News

Scalper1 News