Verizon Buys Millennial Media In Video Ad Push

By | September 3, 2015

Scalper1 News

Verizon Communications (VZ), stocking up on mobile advertising technology following its purchase of AOL in June, on Thursday said it had reached an agreement to acquire Millennial Media for around $250 million. Verizon’s acquisitions of AOL and Millennial Media put it in competition with Google (GOOGL) and Facebook (FB), which dominate the mobile ad market. Speculation that Verizon would buy Millennial Media (MM) surfaced in early July. In Q2, Scalper1 News

Scalper1 News