Twitter Q1 May Hinge On User Gains From New Products

By | April 25, 2015

Scalper1 News

Microblog platformTwitter (TWTR) has unveiled a busy lineup of new products aimed to appeal to users and advertisers, and the company’s Q1 earnings could show whether those efforts are gaining traction. “As Twitter rolls out new ad products across its growing 288+ million monthly user base … we expect nice operating leverage,” wrote Jefferies analyst Brian Pitz in a research report this month. The microblog’s heavier emphasis on video through Scalper1 News

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