Twitter Ad ROI Worse Than Facebook, LinkedIn: Analyst

By | January 9, 2014

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Twitter (TWTR) stock has flown too high ahead of its first quarterly report as a public company, says an analyst who initiated coverage on Thursday with a price target well below where the stock is trading, and a rating of underperform, or sell. “Twitter is a popular social platform, but shares are too rich in our view,” wrote Cowen & Co. analyst John Blackledge in a research report. Twitter made its initial public offering on Nov. 7, with shares Scalper1 News

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