Priceline Taps OpenTable To Battle Yelp For Locals
Priceline’s $2.6 billion deal to buy restaurant-booking app OpenTable is the latest sign that consumer Internet giants have refocused efforts toward local and mobile. The all-cash offer values OpenTable (OPEN) at 103 a share, a 46% premium to Thursday’s closing price. “The price paid suggests they wanted some shock value … the appeal for Priceline (PCLN) is that they feel they can bundle this solution with their primary