App Store Submission Tip: Availability of Your App on the App Store Once it is Ready for Sale
Once the App Review Team has approved your app, its status will appear as “Ready for Sale” in iTunes Connect. However, your app may take up to 24 hours to appear on the App Store. In addition, your contracts must be signed and completed before your app is available for sale. You can check the status of your contracts from the Contracts, Tax and Banking Information module in iTunes Connect. Read more app submission tips