Tag Archives: goog

Android tops iOS in phone ads, but Apple leads where it counts

Google’s (GOOG) Android operating system has overtaken Apple’s (AAPL) iOS in smartphone advertising traffic. But Apple gets the lion’s share of mobile phone ad revenue. Those are among the conclusions of a report released Tuesday by Opera Mediaworks of San Mateo, Calif. Android surpassed iOS in smartphone ad impressions in the fourth quarter, the mobile advertising company said in a press release. Android smartphones grabbed 35.9% of mobile ad traffic in Q4, compared with iPhone’s 28.7%, Opera Mediaworks said. But Apple leads where it counts: in ad revenue. The iPhone pulled in 40% of mobile ad revenue to 30.1% for Android smartphones. Apple still has a commanding lead in tablet advertising. Apple’s iPad accounted for 10.6% of mobile ad traffic and 12.7% of revenue. Android tablets made up 1.9% of mobile ad impressions and 1.7% of ad revenue. Cumulatively, Apple’s iOS devices (iPhone, iPad and iPod Touch) attracted 43.4% of…

With no more carriers to conquer, Apple’s Tim Cook wept

After years of negotiations, Apple (AAPL) on Friday finally started selling iPhones through China Mobile (CHL), the world’s largest wireless carrier. The launch will test the consumer appetite for high-end smartphones in a market that has embraced lower-cost Google (GOOG)  Android handsets from Samsung and others. China Mobile was the last major piece to Apple’s iPhone distribution map. One would be forgiven for thinking that Apple   (AAPL) CEO Tim Cook wept like Alexander the Great upon realizing he had no more worlds to conquer. But signing up China Mobile is just the start of a new battle for market share in China, where Apple is in fifth place or lower, based on recent reports. China Mobile received pre-orders for 1.3 million iPhones, Reuters said Friday. An estimated 45 million China Mobile subscribers already use the iPhone through “gray market” purchases of the handset. China Mobile has 763 million subscribers, with 181 million using its 3G network. Apple’s iPhone will work on China Mobile’s 3G network and its new 4G network. Media reports have noted that China Mobile iPhones are quite expensive

Apple, Samsung have won the smartphone market, losers retreat

Like Coke and Pepsi in the cola market, the U.S. smartphone market has been reduced to two dominant brands — Apple (AAPL) and Samsung. Apple and Samsung combined for 68% of smartphones in use in the U.S. in the fourth quarter, up from 57% in Q4 2012, the NPD Group reported Thursday. Of the two, Apple’s iPhone is the clear No. 1 in the U.S. with 42% market share, vs. 26% for Samsung’s Google (GOOG) Android-based smartphones, a consumer survey by