GameStop targeting pop culture geeks with new stores
Looking to diversify as the video game industry changes, GameStop (GME) is experimenting with standalone stores targeting pop culture geeks who love comic-book superheroes, “Star Wars,” “Game of Thrones” and other entertainment franchises. On Black Friday, GameStop is set to open its third ThinkGeek retail store. It opened its first in Orlando, Fla., on Sept. 25 and a second in Nyack, N.Y., last week. The third will be in Hurst, Texas. GameStop