Tablet Users Are Distracted TV Viewers

By | August 4, 2014

Scalper1 News

More people are using smartphones and tablets while watching TV shows, but second-screen applications like chatting about the show on social media are secondary to distracted viewer activities like surfing the Web. A study of second-screen use in the U.S. by Nielsen (NLSN), released Monday, indicates mobile device users might not be paying close attention to the shows they have on the television. The most popular application for smartphones and Scalper1 News

Scalper1 News