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France-based Publicis Groupe late Sunday announced it’s agreed to acquire Sapient for $3.7 billion in a move to speed up its push into digital advertising. Sapient stockholders will receive $25 in cash per share, a 44% premium to Sapient’s close on Friday. Sapient was up 43% in early trading in the stock market today, near 25. Boston-based Sapient stock had climbed 26% since its Oct. 22 close amid speculation over a deal. Publicis’ proposed merger Scalper1 News
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