GoPro faces flying camera competition, consumer ‘fatigue’

By | June 10, 2015

Scalper1 News

GoPro (GPRO) stock on Wednesday was buffeted by conflicting analyst reports about the prospects for the top maker of wearable cameras. GoPro stock fell as much as 6% on the stock market today after Citigroup analyst Jeremy David said demand for action cameras in the U.S. appears to be weakening. But GoPro stock recovered somewhat after Piper Jaffray analyst Erinn Murphy reiterated her overweight rating on the stock after a conversation with GoPro executives. GoPro stock was down 1% in afternoon trading, near 58. A Citi survey found that only 5% of U.S. consumers plan on purchasing an action camera in the next 12 months, down from 7% a year ago. “Awareness of GoPro and its content is increasing (and now stands at 72%), but exposure to content is less likely to drive a purchase, and fewer respondents are describing the content as being ‘appealing,’ ” David… Scalper1 News

Scalper1 News