Scalper1 News
Look for search giant Google (GOOGL) and social media leader Facebook to lead the pack of social platforms that will see the biggest boost in video advertising in 2015, says a report released Wednesday by research firm eMarketer. “Facebook in particular is coming on strong and has the potential to put pressure on (Google-owned) YouTube, which we estimate captures nearly 20% of U.S. video advertising spending,” eMarketer said. U.S. digital ad Scalper1 News
Scalper1 News