Gallup: Facebook, Twitter Ads ‘No Influence’ For Most

By | June 23, 2014

Scalper1 News

Ads on social networks like Facebook (FB)and Twitter don’t influence the buying habits of most consumers, according to polling results released Monday by Gallup. Gallup says that about 62% of polled consumers say social media doesn’t impact purchases. Meanwhile, 35% of about 18,500 polled consumers say they are influenced by the ads they see on social media, with about 5% of those people saying the ads have a “great deal of influence.” About 3% Scalper1 News

Scalper1 News