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Facebook (FB)-owned WhatsApp and Messenger are “global powerhouse” apps for mobile messaging, a crowded and growing field that will have attracted 1.4 billion global users by year’s end, says eMarketer in its first report on this industry. Privately held Snapchat is also a major player in mobile messaging, eMarketer said, as is WeChat, the mobile text and voice messaging communication service that China Internet giant Tencent Holdings (TCEHY) Scalper1 News
Scalper1 News