Emerging markets shunning PCs more than developed world

By | March 5, 2014

Scalper1 News

Once a bright spot in personal computer sales, emerging markets have turned negative on PCs, with shipments expected to decline at a faster pace than mature markets like the U.S. for a second straight year in 2014. The outlook for PC sales in emerging markets, including the BRIC countries of Brazil, Russia, India and China, have deteriorated as consumers there shift to mobile devices like smartphones and tablets, and as businesses put off buying new PCs because of economic pressures, IDC said Tuesday. “Emerging markets used to be a core driver of the PC market, as rising penetration among large populations boosted overall growth,” IDC analyst Loren Loverde said in a statement . “At the moment, however, we’re seeing emerging regions more affected by a weak economic environment as well as significant shifts in technology buying priorities.” The growth days for PCs in emerging markets appear over, IDC says. The region is expected to stabilize with “growth near zero percent,” the research firm said. Scalper1 News

Scalper1 News