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Wireless phone companies will play a big role in boosting Apple’s (AAPL) iPhone 6 sales because of new device upgrade policies that make it easier for consumers to upgrade their smartphones, says Citigroup, which has a bullish estimate on first year iPhone 6 sales. Analyst Jim Suva, in a report published Wednesday, noted that on Apple’s Q2 earnings call, management pointed to a “change in carrier behavior” that could be helpful. He estimates that Apple’s current “installed base” of iPhone users is about 300 million. He says that compares to under 200 million at the time of the iPhone 5C/S launch in September, 2013. “Carrier behavior has changed and we believe this is not widely followed by Apple investors,” said Suva in the report. “This new carrier behavior helps resolve the consumer device dilemma by enabling consumers to upgrade their smart phones more easily compared to a mere… Scalper1 News
Scalper1 News