Can Microsoft's Continuum Challenge Android One in Emerging Markets? By Scalper1 | October 12, 2015 0 Comment Scalper1 News Image source Microsoft. Microsoft long ago realized where its smartphone strengths lie, and it’s decidedly not in developed markets. This isn’t an entirely bad thing, as emerging markets are expected to Scalper1 News Scalper1 News Related posts: Will Microsoft Corporation's $70 Lumia 430 Threaten Google Inc. in Emerging Markets? If Emerging Markets Rebound, Go Small Microsoft Can Turn the Android in Your Pocket Into a Windows Phone A unique “core” emerging markets ETF launches