BMG Distribution Deal Is Music To Alibaba’s Ears

By | March 30, 2015

Scalper1 News

Alibaba (BABA) is bulking up its media offerings with a music distribution deal in China with BMG, adding to the e-commerce giant’s vision for multimedia dominance in the country. BMG, a division of German mass media company Bertelsmann, holds the rights to over 2.5 million songs, including hits by Bruno Mars, the Rolling Stones and Kylie Minogue. The Chinese e-commerce giant’s digital entertainment arm will push BMG artists and writers on Scalper1 News

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