AT&T Pre-Emptive Strike Targets T-Mobile, Sprint

By | January 3, 2014

Scalper1 News

AT&T (T) on Friday launched a promotion that gives T-Mobile USA (TMUS) customers up to $450 in credit for switching to AT&T, ratcheting up wireless competition and sending telecom stocks falling. AT&T announced its promotion ahead of next week’s Consumer Electronics Show in Las Vegas. Observers speculate T-Mobile will launch the next phase of its “Uncarrier” marketing campaign at CES, as IBD has reported. T-Mobile’s next promotion would buy out Scalper1 News

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