Applesphere poised to surround you like a Sharknado

By | July 30, 2014

Scalper1 News

We all live in the ecosphere, but Apple ([AAPL) wants people to live in the Applesphere. Applesphere is a term coined by UBS analyst Steven Milunovich to describe how Apple is expanding its influence to cover a mega-ecosystem of products that surround us. “Some have posited a converged platform as Apple’s next big thing. We see more of an ecosystem creep, connected but distributed tentacles that are increasingly present in consumers’ lives,” Milunovich said in a report Wednesday. “We call it the Applesphere.”   Apple (AAPL) CEO Tim Cook outlined his overarching Scalper1 News

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