Apple TV: Cable Killer Or Premium-Priced Product?

By | May 15, 2015

Scalper1 News

Will Apple’s (AAPL) premium pricing strategy carry over into an Internet TV service? Will Apple compete on price vs. other emerging over-the-top (OTT) services, or will consumers pay more for Apple TV, ostensibly for a better “user experience”? Those are questions analysts are asking ahead of Apple’s expected launch of a subscription Internet TV service. An announcement could come in early June, at Apple’s Worldwide Developer Conference, some Scalper1 News

Scalper1 News