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Amazon Prime subscribers get the service mostly for free, two-day shipping, but they’re also using Amazon’s (AMZN) video offerings quite a bit. In fact, a new study shows Amazon Prime users watch as many videos through Amazon as Netflix subscribers do through Netflix. Amazon Prime members use Amazon for video on average 13.4 times per month, Consumer Intelligence Research Partners said in a recent report. By comparison, Netflix (NFLX) members view video from Netflix on average 12.7 times per month, CIRP said. The Amazon figure includes both Amazon Prime subscription video on demand and new-release video rentals and purchases from Amazon Instant Video. Netflix does not offer a pay-per-view option for new releases. On average, Amazon Prime members use the free streaming video service 8.3 times per month, CIRP estimates. In addition, Amazon Prime members buy or rent video from the Amazon Instant Video online store on average 5.1 times… Scalper1 News
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