Alibaba Aims For Slam Dunk With Kobe Bryant Products

By | August 3, 2015

Scalper1 News

Alibaba Group (BABA) will work with Los Angeles Lakers basketball star Kobe Bryant to create a series of Kobe branded products and distribute them through its e-commerce platforms. As part of the deal with the newly formed company Kobe Inc., Alibaba will sell Kobe’s recent video narrative “Kobe Bryant’s Muse” through its Tmall Magic Box platform on Aug. 8, for $1.30. Bryant produced the video narrative, in which he shares his philosophies of life Scalper1 News

Scalper1 News